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IIP News Letter 7 2016 | Published : Janaury

Iipians, capturing a product with finesse

Product photography may seem simple to take, but this technical type of photography is much harder to do well than you might think. A perfect product shot needs to properly display what it is and convey its message.

We at IIP are making it easier for our students to do product photography through our unique step-by-step process. We believe that the key thing with product photography is to show as much detail as possible, and this means minimising the amount of bright highlights or distracting shadows in the frame.

IIP News Letter 7 2016 |  Janaury